New feature Instagram Severity: low
Instagram Audio API lets apps attach music and original sounds to Reels
What changed
On June 1, 2026 Meta added the Instagram Audio API (Facebook Login). Apps can search and retrieve original sounds and Sound Collection music and attach audio to Reels when creating them. A new media_audio_type field returns MUSIC or ORIGINAL_SOUND for video media.
What it means
Scheduling tools can search Instagram audio and attach it to Reels at creation, with media_audio_type returned on video media.
Who is affected
Schedulers publishing Reels and ad tools.
What to do by 1 Jun 2026
Optional. Available with Facebook Login. Ads tools can also look up royalty-free replacements for Reels ads that contain copyrighted music.
Primary sources
Checked against the source 26 Oct 2026
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