Vista Social review 2026: pricing, yearly billing and limits

Updated 12 Nov 2026 · prices checked 4 Nov 2026 · source

Vista Social is a strong fit for agencies and multi-location brands that want publishing, an inbox with DM automations, review monitoring, link in bio and project management in one subscription, across 13 networks including Bluesky, Reddit, Snapchat and Tumblr. Professional ($79.17 a month billed yearly, $99 monthly) covers 15 profiles and already has single-stage approvals, the inbox, Ask Vista and the MCP server. The catch is people and extras: plans include only 2, 3 or 4 users, extra users and profiles can only be bought on Scale ($359.17 billed yearly, $449 monthly), and every X profile costs $29 a month on top. Zapier, Make and multi-stage approvals start on Advanced, and the pricing table now lists the Vista Social API on Enterprise only. Yearly billing saves 20% but is one upfront payment with no refunds, so use the 14-day trial (no card) to check users, X costs and the approval flow first.

Best for

Agencies and multi-location brands with a small core team (2 to 4 people) managing 15 to 70 profiles, who want inbox, reviews, approvals and reporting in one tool and post to networks beyond the big six.

Not for

Larger teams that need many seats without jumping to Scale, X-heavy accounts (each X profile is a paid add-on), developers who need API access below Enterprise, teams that need phone or live chat support, and anyone who wants a free plan.

What it really costs

Typical setups, priced from Vista Social's own pricing page. Taxes not included.

Setup	Plan	Monthly billing	Annual, per month
Small business, one brand, up to 15 profiles, 2 people, no XBilled as $950 a year ($79.17 a month, computed). Includes Ask Vista and MCP, publishing, inbox, DM automations, review monitoring for Facebook and Google Business, single-stage approvals, Vista Page, Vista Work and 1,000 AI credits a month. No Zapier, Make, custom reports or country targeting.	Professional	$99	$79.17
Same small business, also posting to 2 X profiles$99 + 2 x $29. The pricing page prices the X add-on at $29 a month per X profile and gives no yearly figure for it, so the yearly cost is not stated: the plan alone is $950 a year.	Professional plus 2 X add-ons	$157	Not published
Agency, 3 people, up to 30 profiles, clients approve in several stagesBilled as $1,910 a year ($159.17 a month, computed). Adds multi-stage approvals for your team, outside teams and clients, 10 shared calendars, custom reports, ads management, Zapier, Make, Slack, Teams and BI connectors, and 2,000 AI credits. Advanced cannot add a fourth user.	Advanced	$199	$159.17
Same agency, with 5 clients on X$199 + 5 x $29. Yearly price for the X add-on not stated; the plan alone is $1,910 a year. X is also left out of the white-labeled dashboard.	Advanced plus 5 X add-ons	$344	Not published
Agency, 4 people, 20 to 70 profiles, clients connect their own profilesBilled as $4,310 a year ($359.17 a month, computed). Needed for a fourth user even with only 20 profiles. Adds advanced white label, a client profile connection link, 25 shared calendars, premium AI knowledge and 3,500 AI credits. The only self-serve plan that can buy more profiles (sets of 10) and users; those prices are not published.	Scale	$449	$359.17
Brand that needs the Vista Social API, SSO or sentiment analysisNot published: quoted after a demo. Unlimited profiles and 8+ users. The pricing table lists the API, sentiment analysis, industry benchmarks, custom dashboards and a dedicated account manager here; SSO, an audit log and data migration are Enterprise add-ons.	Enterprise	Not published	Not published

Every Vista Social plan and limit ›

Pros and cons

Each point says how we know it: from Vista Social's own documentation, or from a hands-on test with its date.

Pros

Every plan publishes to 13 networks: Facebook, Instagram, LinkedIn, X, Google Business, YouTube, TikTok, Reddit, Pinterest, Snapchat, Tumblr, Threads and Bluesky, with unlimited scheduled posts. Documented · source
The entry plan is unusually complete: Professional includes the unified inbox, DM automations, review monitoring, single-stage approvals, Vista Page link in bio, Vista Work project management, Ask Vista and the MCP server. Documented · source
Instagram publishing covers images, videos, Reels, Stories and carousels of up to 10 items, with user, product and location tags, a grid preview and up to 10 scheduled comments per post. Documented · source
The MCP server is included with all paid plans, connects Claude, ChatGPT and other MCP clients with a link, and follows your Vista Social role permissions. Documented · source
TikTok posts, including image carousels of up to 35 images, publish directly through the official TikTok API for business and personal profiles, with no reminder step. Documented · source
Registered nonprofits can get up to 50% off Professional and Advanced after sending proof of status. Documented · source

Cons

Users are tight: 2 on Professional, 3 on Advanced and 4 on Scale, and the pricing table offers extra profiles and users only on Scale, so a fourth person means $449 a month. Documented · source
X costs extra on every plan: $29 a month per X profile, and each connected X profile needs the add-on. Documented · source
The pricing table marks the Vista Social API as Enterprise only, and Zapier and Make as Advanced and up. Documented · source
Yearly billing is one upfront payment that renews automatically unless cancelled at least 30 days before renewal, and fees are non-refundable, including the unused part of a cancelled term. Documented · source
Support is email only on Professional, with email and video calls from Advanced; there is no phone or live chat on any plan. Documented · source
Failed posts get a red Failed status and alerts, but Vista Social's own write-up says the documented fix is to duplicate and reschedule, with no blanket automatic retry. Documented · source
X is not available inside a white-labeled dashboard, because Vista Social may only offer the X integration on its own domain. Documented · source

Vista Social is an all-in-one social media tool that costs $99 a month for Professional (or $79.17 a month billed yearly as $950), $199 for Advanced and $449 for Scale, with 15, 30 and 70 profiles and only 2, 3 and 4 users. There is no free plan, but every plan has a 14-day free trial with no card, and each X profile is a $29 monthly add-on. This review draws on Vista Social's pricing page, FAQ, terms, network and feature pages and blog, read on 2026-11-12, not on hands-on testing.

Vista Social suits agencies and multi-location brands where a small team runs many profiles and also answers messages, comments and reviews. Professional already carries the inbox, review monitoring, single-stage approvals and the AI tools, so a one-brand business with up to 15 profiles and 2 people can stop there. Agencies whose clients sign off in several steps need Advanced, and a fourth team member means Scale.

A social profile is one connected account, such as a Facebook Page, an X account or a review site listing.

Plan	Monthly	Billed yearly	Profiles	Users	AI credits a month	Approvals
Professional	$99	$79.17 ($950 a year)	15	2	1,000	Single-stage
Advanced	$199	$159.17 ($1,910 a year)	30	3	2,000	Multi-stage
Scale	$449	$359.17 ($4,310 a year)	70	4	3,500	Multi-stage
Enterprise	Quoted	Quoted	Unlimited	8+	Unlimited	Multi-stage

Posts are unlimited on every plan. Only Scale can buy more profiles (in sets of 10) and more users; the page publishes no price for either. Enterprise adds custom terms, invoicing and the Vista Social API.

The yearly toggle is labelled "Save 20%", and the yearly totals work out to exactly that. The pricing FAQ says annual billing is a one-time upfront payment for the whole term, and that billing with several payments during the term isn't eligible for the same discount. The terms add three points worth knowing before you pay for a year:

annual plans renew automatically unless cancelled at least 30 days before the renewal date;
fees are non-refundable, and cancelling keeps access to the end of the paid period with no refund for the rest;
prices may rise at renewal by up to 7%, or more with at least 60 days' notice.

Upgrades are charged pro rata straight away; downgrades take effect at the end of the billing cycle.

Add-ons and discounts

X (Twitter): $29 a month per X profile, on every plan. The X page says each connected X profile needs it.
AI credit bundles: $10 a month per 1,000 extra credits.
Listening: listening on your own profiles is free; more keywords and mentions across social, web and news start at $75 a month.
Employee Advocacy: free to try, then $199 a month for 25 employees.
Nonprofits: the nonprofits page offers up to 50% off Professional and Advanced to registered nonprofits that send proof of status, such as a 501(c)(3) or their country's equivalent. The pricing FAQ describes the offer as for nonprofits in the US, so confirm eligibility outside the US.

None of these add-ons has a yearly price on the page.

Publishing, network by network

The pricing table lists the same 13 networks on every plan, and posting is unlimited. Every plan has a calendar, a posting schedule and queue per profile, bulk scheduling (CSV upload, blog import and bulk media upload), drafts, per-profile versions of a post, a first like, extra comments, a link shortener and optimal time suggestions. Country targeting starts on Advanced.

Instagram. Images, videos, Reels, Stories and carousels of up to 10 images and videos, published directly. Tags for users, products and locations, a grid preview, and up to 10 scheduled comments per post. Reels can use Instagram's own trending music and original sounds.

Facebook. Pages get Reels, videos, images, carousels, slideshows and Stories, with location tags, scheduled comments and organic audience targeting. Groups and personal profiles get a reminder only: Meta no longer allows direct publishing there, so you post them yourself.

TikTok. Videos, images and image carousels of up to 35 images (images only) to business and personal profiles, published directly through TikTok's API.

LinkedIn. Company Pages and personal profiles: video, single and multi-image posts, and carousels from a PDF document. You can mention company pages, and personal profiles when they follow your page and LinkedIn's conditions allow it. Comments, mentions and shares can be answered from the inbox, but messages cannot.

YouTube. Long-form videos and Shorts, with title, description and tags.

Pinterest. Image Pins to a chosen board and section. The pages read don't mention Video Pins.

X. Paid add-on per profile. Text posts, polls, images, videos and threads that publish in one go, plus boosting. X can't be used inside a white-labeled dashboard.

Threads. Text, single image, single video and carousels of up to 10 images or videos, with links, one topic tag, country targeting and hidden replies.

Bluesky. Text and links within 300 characters, up to four images, one GIF or one video, a first like and planned comments that publish after the post.

Reddit. You pick the subreddit and its flair; required flair can't be skipped.

Snapchat and Tumblr. Listed as networks on the pricing table; the integrations page mentions Story and Spotlight scheduling for Snapchat and publishing for Tumblr. The pages read don't say whether Snapchat posts publish directly or by reminder.

Google Business Profile. On the pricing table's network list, and in the inbox and review monitoring. The pages read don't describe Google Business post types.

Planning, team and approvals

Every plan has calendar notes, comments on posts, post labels, custom fields, saved captions, hashtags and mentions, a media library, Ideas (1,000, 2,000 or 10,000 by plan) and Vista Work for projects and tasks. User permissions and roles and two-factor sign-in are on every plan.

Professional: 2 users and single-stage approval workflows. No shared calendars.
Advanced: 3 users, multi-stage approvals for your team, outside teams and clients, and 10 shared calendars.
Scale: 4 users, 25 shared calendars, a link that lets clients connect their own profiles, advanced white label for the dashboard and reports, and the option to add users and profiles.
Enterprise: 8 or more users, 100 shared calendars, brand safety and compliance tools, and SSO, an audit log and data migration as add-ons.

The white-label page says branding covers the dashboard, reports, emails and notifications, with a custom domain and SSL set up for you, and that every network except X works in a white-labeled dashboard.

Analytics and reporting

Every plan includes the social media report, post performance, web analytics with Google Analytics, review reports, competitor reports, downloadable reports and scheduled reports. The network pages say reports export to CSV and PDF.

Custom reports, ads performance reports and the Looker Studio, Power BI and Tableau connectors start on Advanced. Sentiment analysis, sentiment reports, industry benchmark reports and custom dashboards are Enterprise only.

The inbox on every plan gathers comments, messages, mentions and reviews from Facebook, Instagram, X, LinkedIn, TikTok, YouTube, Threads, Reddit, Bluesky and Google Business, with DM automations, saved replies, internal notes, labels, tasks and spam management. DM contacts are capped at 10,000, 25,000 and 100,000. Review monitoring covers Facebook and Google Business on Professional; Advanced and up add Yelp, TripAdvisor, OpenTable, Trustpilot, the App Store and Google Play.

API, AI and integrations

Ask Vista and MCP. Ask Vista, the built-in AI assistant with chat, agents and skills, and the hosted MCP server are on every plan. The MCP page says any MCP client, such as Claude or ChatGPT, connects with a link from Settings, sees only what your role can see, and can be cut off by revoking the token. AI credits pay for captions, replies, images, videos and Ask Vista: 1,000, 2,000 or 3,500 a month, unlimited on Enterprise. Training the AI on your content starts on Advanced; guidance, escalations, website sync and Zendesk sync need Scale.

Integrations. Canva and Google Drive, OneDrive and Dropbox imports are on every plan. Zapier, Make, Slack, Microsoft Teams, Bynder and the BI connectors start on Advanced, and Zendesk sync on Scale.

The API. The pricing table marks the Vista Social API as included on Enterprise only. A Vista Social blog post from August 2026 describes it as a paid add-on that an account representative turns on, with price and terms shared directly, and says the API excludes paid or ad-account data and X data. The API docs URLs returned only a page title when read, so authentication and rate limits are not stated here. If your build depends on the API, get the plan and price in writing.

Seats jump with the plan. Two, three and four users; extra users only on Scale. Four people with 20 profiles still pay for Scale.
X adds up. $29 a month for each X profile, on top of the plan, with no yearly price published.
Automation tools start on Advanced. Zapier, Make and Slack aren't on Professional.
No refunds. Yearly plans are paid upfront, renew unless cancelled 30 days ahead, and aren't refunded for unused time.
Support channels. Email with a first-reply target under 45 minutes, Monday to Friday, 8am to 6pm Eastern; video calls from Advanced; no phone or live chat.
Failed posts. A red Failed status and post-failure alerts, but recovery means duplicating and rescheduling.
Reminder-only targets. Facebook Groups and personal profiles need you to post by hand.
Data location. The security page says customer data is stored only in the United States (AWS US-East, backups in US-West).

Alternatives worth a look

Agorapulse: publishing, inbox and reporting in one tool, priced per user, with 10 profiles from $79 a month billed yearly.
Sendible: unlimited users on every plan; Plus has 18 profiles and 3 workspaces for $84.15 a month billed yearly.
SocialPilot: 15 accounts, 3 users, an inbox, analytics and approvals on Standard for $42.50 a month billed yearly.
Sked Social: a flat team price with no-login client approvals, 6 users and 10 profiles on Accelerate for $166 a month billed yearly.
Statusbrew: comment moderation rules with an inbox and publishing, 3 users and 10 profiles on Standard for $129 a month billed yearly.
Sprout Social: deeper analytics and customer-care workflows, priced per seat, from $79 a month billed yearly for up to 5 profiles.
PlanPost: unlimited accounts and posts on Pro at $39 a month ($33.25 billed yearly), with an API and MCP server; 7 networks, without Pinterest, Bluesky or Google Business Profile.

What users report elsewhere

Recurring themes on public review sites and forums, summarised and linked. These are other people's experiences, not our tests, and we don't turn them into a score.

GetApp: GetApp's summary of its verified reviews (page updated November 2026; its feature analysis covers reviews collected from August 2022 to July 2024) says users like managing many accounts in one place, post scheduling with a calendar view, the unified inbox, reporting and integrations, and find the pricing and free trial attractive. Reported drawbacks are advanced features locked to higher plans, a limited mobile app, limits in report customization and a learning curve because the product does so much. Read 12 Nov 2026 · open
Apple App Store: The reviews shown on the iPhone app listing are mixed and mostly about the app rather than the web product: reviewers prefer the browser version, one says the app can't schedule or set up automations, one describes a bug that made posting Stories sent to the phone harder, and one paying customer describes losing their account to a trial-ended message and slow email support with no phone line. One reviewer finds the app useful for posting live from events. Read 12 Nov 2026 · open

Questions people ask

How much does Vista Social cost?

In USD: Professional is $99 a month or $950 a year (15 profiles, 2 users), Advanced $199 a month or $1,910 a year (30 profiles, 3 users), and Scale $449 a month or $4,310 a year (70 profiles, 4 users). Enterprise is quoted after a demo. Add-ons on any plan: X at $29 a month per X profile, extra AI credits at $10 a month per 1,000, listening for more keywords from $75 a month, and Employee Advocacy at $199 a month for 25 employees after a free try.

Does Vista Social have yearly billing, and how much does it save?

Yes. The pricing page says yearly billing saves 20%: $950 instead of $1,188 on Professional, $1,910 instead of $2,388 on Advanced and $4,310 instead of $5,388 on Scale. Yearly billing is a single upfront payment, plans with several payments in the term don't get the same discount, and the terms say annual plans renew automatically unless cancelled at least 30 days before renewal. The page gives add-ons such as X only as monthly prices.

Does Vista Social have a free trial or a free plan?

There is no free plan. Every self-serve plan has a 14-day free trial with no credit card, and you can subscribe monthly or yearly during the trial or after it ends. Enterprise starts with a demo.

Does Vista Social show prices in other currencies, such as euros or Thai baht?

Not on its pricing page. The page read on 2026-11-12 lists prices in US dollars only, with no currency switch and no local price list, so check the amount and any tax at checkout. Nonprofits can apply for up to 50% off Professional and Advanced.