Vista Social

Overview

Vista Social packs a lot into one subscription: publishing, a unified inbox with automations, review monitoring, listening, link in bio, project management (Vista Work) and an AI command center called Ask Vista. The tiers are bundles of profiles, users and AI credits. Professional is $99 monthly ($79.17 on annual billing) for 15 profiles, 2 users and 1,000 credits. Advanced is $199 for 30 profiles and 3 users. Scale is $449 for 70 profiles and 4 users. Enterprise is quoted.

The first thing to check is users, because the vendor contradicts itself. The pricing table says 2 users on Professional and 3 on Advanced, and the FAQ says 3 and 6. White label is another split: the pricing table places white label setup under Scale, while a blog post says it comes with every agency tier. I would get both confirmed in writing before paying, since users and branding are the two things an agency buys this for. The same applies to the API: it is a paid add-on turned on by an account representative, with no price published, and the API docs page I could read gave no authentication or rate limit details.

Some channels cost extra. The X integration is a $29 per month add-on covering publishing, boosting, automations and analytics. Listening is described as available on all plans, free for your own profiles and $75 per month across social, web and news. Employee Advocacy is $199 per month for 25 employees. Review monitoring on Professional covers only Facebook and Google Business, and the other review sites start on Advanced.

Recent changes are many and fast: API 2.0 and Ask Vista in June 2026, passkeys in July, Vista Work in August, and a new landing page in September. The vendor states a US-only data location (AWS US-East) and SOC 2 Type II with reports under NDA, plus SAML SSO on Enterprise. Support is email, with a first reply target under 45 minutes, Monday to Friday 8am to 6pm Eastern, and no phone or live chat. The posting side has one documented weak point: failed posts show a red status, there are no documented automatic retries, and recovery means duplicating and rescheduling. Trustpilot shows no overall score, and the iOS app is rated 3.7 from 26 ratings.

Plans and prices

Free plan: No free plan; 14-day free trial, no card required

Vista Social grows by outgrowing a bundle. Profiles, users and AI credits rise together: 15, 30 and 70 profiles, with 2, 3 and 4 users on the pricing table. A four-person team with 20 profiles needs Scale at $449 monthly on the table's user counts, or Advanced at $199 if the FAQ's 6 users is right, a $250 swing. The add-ons then stack: $29 for X, $75 for broader listening, $199 for employee advocacy, and an unpriced API. Scale lets you add extra profiles in increments of 10. Annual billing saves 20% but must be paid upfront in one payment. The entry price stops being true once X, API access or four or more people are involved.

Networks listed by Vista Social

What Vista Social does on each network

Only what the vendor's own pages state. A blank cell means the pages do not say.

Bluesky

Limits: 300 characters; multi-video posts, tagging and call-to-action buttons not supported; planned comments publish automatically after the post and a first like can be added

vistasocial.com

Threads

Limits: Carousels up to ten images or videos; links, one topic tag, country targeting and hide replies in composer

vistasocial.com

Facebook

Limits: Video processing on by default; Facebook 24-hour messaging rule applies to DMs

vistasocial.com

Instagram

Limits: Reels skip rate analytics (2026-04); trending or licensed audio addable in composer; tagged URL in a caption is not clickable; video processing on by default

vistasocial.com

X

Needs: X integration is a paid $29/month add-on (publishing, boosting, automations, analytics)

Limits: X data excluded from the public API; video processing on by default

vistasocial.com

LinkedIn

Limits: Approval workflow example uses LinkedIn compliance reviews; no post limits read

vistasocial.com

TikTok

Limits: iOS app says it sends reminders and publishes to Instagram and TikTok

apps.apple.com

Google Business

Limits: Review monitoring on Professional covers Facebook and Google Business

vistasocial.com

Publishing and scheduling

Calendar views

content calendar; calendar can include Custom Profiles for non-social channels (email, blogs, SMS, landing pages, ads); Vista Work project calendar

Queue

Queue of repeating time slots labeled by content category; new content drops into the next open slot; Smart Publisher recurring engine with a daily posting cap

Bulk upload

Bulk uploads listed on homepage; Composer details not read

Recurring and evergreen posts

Smart Publisher is a recurring content engine; evergreen content can be recycled to keep the queue full

Best time suggestions

Smart scheduling suggests posting times based on audience activity; Reels use the same optimal time suggestions

Drafts and notes

Drafts; Review posts before publishing saves every post as a draft for approval first (2026-06-22)

First comment

Planned comments can publish automatically after the post goes live (Bluesky example); general first comment support not confirmed

Link in bio

Vista Page; custom domains for Vista Page on Advanced

Time zones

Tasks carry due dates with time and time zone in Vista Work; scheduling time zone handling not read

Also listed

Approval workflows; Advanced scheduling on Advanced plan; Custom Profiles for non-social channels: no auto publish, assigned person gets a reminder (Consider published at scheduled time or Send reminder notification); Auto-delete after publish removes a post from the network at a set time (2026-04); Video processing enabled by default for X, Instagram and Facebook; Failed posts show red Failed status in the calendar; no documented automatic retries; recovery is duplicating and rescheduling; Alerts and emails for profile disconnections since 2026-08; Per-network customization of hashtags, character length and media in cross-posting, with previews; Alt text written for images on upload; UTM URL Tracking rules (Professional and above) and Vist.ly link shortener; Add trending or licensed audio to Reels in the composer

Sources: vistasocial.com, vistasocial.com, vistasocial.com, vistasocial.com

Teams, approvals and clients

Seats

Professional 2 users, Advanced 3, Scale 4, Enterprise 8+ (pricing table); FAQ states 3 and 6 for Professional and Advanced

Roles

Role-based permissions with granular settings for all customers; management role that monitors activity without posting; custom roles on Enterprise

Approvals

Approval Workflows under Settings > Publishing Settings; multi-stage example (legal, compliance, senior management); Review posts before publishing saves posts as drafts; approval visibility shows what waits on you (2026-02); advanced workflows from Advanced plan

Client access

Each client gets a separate workspace with isolated data and permissions; team members see only assigned clients; client profile connect on Scale

White label

Branding applied to reports, client portals, email notifications and exports; optional custom email domain via DNS; white label capabilities at all agency tiers with full customization on Enterprise (pricing page lists white label setup under Scale)

Workspaces and brands

Per-client workspaces; profile groups; shared calendar limits Advanced 10, Scale 25, Enterprise 100

Sources: vistasocial.com, vistasocial.com, vistasocial.com, vistasocial.com

Content creation and AI

AI features

Ask Vista + MCP: Included from Professional; AI Training and Knowledge: Advanced and up; Premium AI training (escalations, Zendesk sync): Scale; Ask Vista: AI command center with 50+ tools, 25+ prebuilt agents, 20+ skills; included on all plans (announced 2026-06-23); asks confirmation before publishing; AI image generation: Generate with AI in Composer; plain-language edits; per-network aspect ratio; alt text on upload (2026-07-15); AI video generation: Vertical clips from a text prompt or photo in the composer; generation takes a couple of minutes (2026-07-17); Goal-driven caption AI: Choose a goal such as clicks or lead generation and a CTA type (2026-03); Generate with AI in Smart Scheduler: Post ideas from a chosen topic including current news (2026-03)

AI credits

Per month: Professional 1,000, Advanced 2,000, Scale 3,500, Enterprise unlimited; shared allowance covers video, image and caption generation; Ideas 1,000 / 2,000 / 10,000; agents priced in credits, page cites $5-30 per month per agent

Design tools

Canva integration: import designs and videos, folders, bulk import with export quality (2025-04-15); AI image generation; AI video generation

Media library

Media Library receives Canva imports; media folders and media search in mobile app

Links and UTM

URL Tracking rules (Professional and above): utm_source = Social Network, utm_medium = Social Account or custom, utm_campaign custom, utm_content = Unique ID; custom parameter names up to 100 characters; Vist.ly shortener, custom Vist.ly domain or third-party shortener, default per profile group

Video tools

AI video generator for Reels; trending or licensed audio in composer

Sources: vistasocial.com, vistasocial.com, vistasocial.com, vistasocial.com

Analytics and reporting

Metrics

engagement rate (engagements divided by impressions, 2026-06); Reels skip rate (2026-04); performance, engagement and audience data in custom report widgets; sentiment over time (listening); Custom report builder from widgets across report types (2026-02)

Report exports

PDF

White label reports

Branded reports with agency logo, color, footer and optional custom sending domain; schedules per client (weekly, monthly, quarterly suggested)

Sources: vistasocial.com, vistasocial.com, vistasocial.com

Inbox and engagement

Inbox

Unified inbox; automations with triggers on DMs, comments, story replies, mentions and reviews; AI intent detection or include/exclude keywords; assign to user or group, labels, mark resolved, email alerts; Facebook, Instagram, TikTok, YouTube, X, Threads, Bluesky, Reddit and more by platform API

Listening

Advanced Social Listening (2026-06-10) available on all plans: X, X News, YouTube, Google and open news web; Listening Topics, alerts, post-level sentiment, confidence scores; pricing page: free for own profiles, $75/month across social, web and news

Reviews

Review monitoring: Facebook and Google Business on Professional; adds Yelp, TripAdvisor, Trustpilot and app stores on Advanced

Automation

DM automation (advanced on Advanced); hide and delete comment automations (2026-03); DMs to Zendesk tickets (2026-03); followers-only gate and data collection forms on some platforms; DM contacts 10,000 / 25,000 / 100,000

Sources: vistasocial.com, vistasocial.com, vistasocial.com, vistasocial.com

Integrations, API and apps

Integrations

Facebook; Instagram; LinkedIn; X; Threads; TikTok; YouTube; Pinterest; Zapier; Make; Zendesk; Canva; Slack; Notion; ClickUp; Linear; HubSpot; ChatGPT (via MCP); Claude (via MCP)

Zapier

Yes

Make

Yes

MCP server

Yes

Public API

Yes

API docs

https://vistasocial.com/api-docs/

API plans

Paid add-on turned on by an account representative; price not published; Zapier and Make do not need the API add-on on qualifying plans; API 2.0 (2026-06) REST with OpenAPI spec; paid or ad-account data and X data excluded

iOS app

iOS app 1.48.0, iOS 15.1 or later, 58.4 MB, English; Mobile Pro in-app purchase $14.99

Android app

Android app listed

Desktop app

Native apps for Windows (Microsoft Store) and Mac (direct download), 2026-02

Browser extension

Chrome and Firefox extensions

Sources: vistasocial.com, vistasocial.com, vistasocial.com, vistasocial.com

Pricing details

Billing model

Tiered: Professional $99/month (15 profiles), Advanced $199 (30), Scale $449 (70), Enterprise custom

Annual discount

Page states save 20% with yearly billing: Professional $950/yr, Advanced $1,910/yr, Scale $4,310/yr

Trial

14-day free trial, no credit card; Enterprise via demo

Add-ons

Employee Advocacy free to try then $199/month for 25 employees; Listening $75/month; X (Twitter) integration $29/month; Extra profiles in increments of 10 on Scale; Public API paid add-on, price from account team; Mobile Pro in-app purchase $14.99

Discounts

Nonprofits in the US on Professional and Advanced plans; Annual billing requires one-time upfront payment; multi-payment terms not eligible for the 20% discount

Currencies

USD

Source: vistasocial.com

Security and compliance

GDPR

Vendor states GDPR compliance; Data Processing Addendum and Standard Contractual Clauses for transfers; footer badge GDPR compliant, SOC 2 compliant, CCPA ready

SOC 2

Vendor states SOC 2 Type II with annual independent audits; reports under NDA; blog (2026-09-10) says controls sit in its SOC 2 Type II program

Single sign-on

SAML 2.0 SSO on Enterprise (Okta, Azure AD, Google Workspace); SCIM provisioning listed; iOS app lists single sign-on and passkey support; passkeys launched 2026-07

Two-factor login

Authenticator app (TOTP) for all accounts; passkeys (2026-07)

Data location

United States only: AWS US-East (Northern Virginia), encrypted backups AWS US-West; off-site copies in Amazon S3

Status page

https://status.vistasocial.com (incidents, maintenance, SMS or email alerts; vendor reports over 99.95% uptime for prior 12 months, target 99.99%)

Platform partner status

Security details: TLS 1.3 in transit, AES-256 at rest, OAuth connections without stored credentials, quarterly independent penetration tests, security and access logs kept one year, backups retained 90 days, production data deleted within 30 days of termination, IP allow-listing for Enterprise

Sources: vistasocial.com, vistasocial.com, vistasocial.com, apps.apple.com

Support and onboarding

Support channels

Email (first reply target under 45 minutes); Video call on Advanced, Scale and Enterprise; Priority email and video call on Enterprise; Dedicated account manager (Enterprise); No phone or live chat

Hours

Customer Success Monday to Friday, 8am to 6pm Eastern

Languages

English (iOS app)

Help centre

https://support.vistasocial.com/hc/en-us

Training

Group training on Professional, Advanced and Scale; 1-on-1 on Enterprise

Onboarding

Training: group (1-on-1 on Enterprise)

Sources: vistasocial.com, apps.apple.com

About the company

Company

Vista Social LLC

Founded

2022

Ownership

Vista Social LLC (App Store seller); founders not named

Team size

Not stated; vendor says small on purpose, team spread across the Americas, Europe, Africa, Asia and Australia

Source: vistasocial.com

What review sites show

Scores and counts as the review site displays them on the date shown. They are other people's ratings, not ours.

Recent product changes

• 2026-10-09

  Blog: scheduling Reddit, Bluesky and Threads

  Reddit flair, Bluesky 300 characters, Threads carousels up to ten items

• 2026-09

  Vista Home

  AI-first landing page with 26 widgets, up to 500 profiles, per-user layouts

• 2026-08

  Vista Work

  Project management with Board, List and Calendar views, tasks, subtasks; included on all paid plans (post dated 2026-08-24)

• 2026-07

  Passkeys

  Login with fingerprint or face scan

• 2026-06

  API 2.0

  Public REST API with OpenAPI spec covering publishing, inbox, media and more

• 2026-06-23

  Ask Vista announced

  AI command center with agents and skills, included on all plans

• 2026-06-10

  Advanced Social Listening

  Listening across X, X News, YouTube, Google and news with confidence scoring, all plans

• 2026-04

  Auto-delete after publish and Reels skip rate

  Remove a post from the network at a set time while keeping calendar and analytics history; show where viewers stop watching Reels

Limits the vendor documents

• FAQ and pricing table disagree on user counts for Professional and Advanced(vistasocial.com)
• Trustpilot shows no overall score for Vista Social, citing a guidelines breach and removed fake reviews(trustpilot.com)
• Review monitoring on Professional covers only Facebook and Google Business(vistasocial.com)
• Custom Profiles do not publish to external platforms; a person gets a reminder instead(vistasocial.com)
• Bluesky: 300 characters, no multi-video, tagging or call-to-action buttons(vistasocial.com)
• Public API is a paid add-on; paid or ad-account data and X data are excluded; no phone or live chat support(vistasocial.com)

Pick Vista Social if

Pick Vista Social if you are an agency or multi-location brand that wants inbox, reviews, listening and client workspaces in one mid-market subscription, and you are willing to confirm user counts and white label placement first. Skip it if you are a solo creator on a tight budget, if you post mostly to X (the add-on makes it pricier), or if you need EU data location or phone support. Teams that care about white label should get its tier in writing, since the vendor's pages place it differently.

Questions people ask

Alternatives

Tools for a similar audience that share the most networks with Vista Social.