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CoSchedule

Checked 26 Oct 2026 · source · 11 networks · API not stated · AI yes

Best for

Marketing teams that plan content and social on one calendar and want agency tools like client calendars and white labelling.

Skip it if

You publish to X: X profiles are not included in base plans and cost $16 per profile per month extra.

Overview

CoSchedule is built around a shared marketing calendar, so social posts sit alongside other planned work. The homepage lists scheduling for posts, Reels, Stories and Shorts, a Social Inbox for comments, mentions and DMs, analytics reports, an AI Campaign Assistant, and ReQueue, which reshares evergreen posts to fill open days. Suite adds custom permissions, intake forms, an asset library and SSO.

The free plan allows up to 15 posts scheduled at a time on 1 profile. Starter is $39 a month, or $29 on annual billing, with 1 user seat, 3 social profiles, unlimited scheduling and ReQueue. Professional is $59 ($49 yearly) with 2 seats, 5 profiles, approvals, white label and client calendars. Suite is custom, starting at $69 a month. A 14-day trial applies to paid plans.

The extras decide the real cost. Extra profiles are $5 a month each. On Professional, extra seats are $29 a month each up to a maximum of 3. X profiles are not included in base plans and cost $16 per profile per month.

What it does well

  • A real free plan exists, though small.
  • Social and other marketing work share one calendar.
  • Agency features (client calendars, white label) appear on Professional.
  • Eleven networks tracked, including Mastodon and Bluesky.

What to watch out for

  • X is billed separately at $16 per profile per month.
  • Professional seats cost $29 each and top out at 3.
  • The free plan allows 1 profile and 15 posts at a time.
  • I could not confirm a public API.

Plans and prices

PlanBilled monthlyBilled annually, per monthUnitWhat you get
Free $0 $0 per month Up to 15 posts scheduled at a time, 1 profile
Starter $39 $29 per month 1 user seat, 3 social profiles (+$5/mo each extra), unlimited scheduling, ReQueue, AI Social Assistant
Professional $59 $49 per month 2 user seats (+$29/mo each, max 3), 5 social profiles (+$5/mo each extra), approvals, white label, client calendars
Suite Not published Not published custom Custom plans starting at $69/month; team permissions, AI brand voice, SSO

Free plan: Schedule up to 15 posts at a time on 1 profile

CoSchedule meters profiles and seats. Starter has 1 seat and 3 profiles, Professional 2 seats and 5 profiles, each extra profile is $5 a month, and each extra Professional seat is $29 up to 3 in total. Annual billing lowers the headline rates from $39 and $59 to $29 and $49. The line that changes the math is X: at $16 per profile per month it can cost more than a Starter profile bundle. Suite is custom, starting at $69 a month.

Networks listed by CoSchedule

  • Supports Facebook
  • Supports Instagram
  • Supports X
  • Supports LinkedIn
  • Supports TikTok
  • Supports YouTube
  • Supports Threads
  • Supports Bluesky
  • Supports Pinterest
  • Supports Google Business
  • Supports Mastodon

What CoSchedule does on each network

Only what the vendor's own pages state. A blank cell means the pages do not say.

NetworkPost typesPublishingFirst commentAnalyticsInbox
Instagramfeedcarousel up to 10reelstoryMixedYesYes
Facebook
LinkedInYes
TikTokvideoYes
Xtextmedia
YouTubeshort
Threads
Bluesky
Google Business
Mastodon
Instagram
Needs: Business or Creator account; no Facebook Page needed; personal accounts no longer supported
Limits: Carousels over 10 items, trial reels, music or voiceover on reels not possible
coschedule.com
Facebook
Needs: Facebook Pages only; personal profile must be admin with full control; Groups and personal profiles not supported
coschedule.com
LinkedIn
Needs: Pages (Super Admin required) and personal profiles; Groups not supported
Limits: LinkedIn reposts cannot be published
coschedule.com
TikTok
Needs: Personal or business account; connect from a desktop browser; Starter plan or higher
coschedule.com
X
Needs: X account; publishing on paid plans; X profiles billed at USD 16 per profile per month
Limits: Multi-post threads and delegate-account posting not possible
coschedule.com
YouTube
Needs: Channel; log in with owning Google account
Limits: Shorts only; full-length videos not published
coschedule.com
Threads
Needs: Account must be public
Limits: Multi-post threads not possible
coschedule.com
Bluesky
Limits: Multi-post threads not possible
coschedule.com
Google Business
Needs: Google Business Profiles; shows as Google My Business in menu
coschedule.com
Mastodon
Needs: Choose the account's server when connecting
coschedule.com

Publishing and scheduling

Calendar views
Unified drag-and-drop calendar for all profiles
Queue
ReQueue republishes selected evergreen posts to fill open days
Recurring and evergreen posts
ReQueue republishes top-performing content and automates recurring messages
Best time suggestions
Optimal Time Scheduling (vendor claim)
Drafts and notes
Status Draft or Pending Review holds a message
First comment
Schedule a comment to post right after the message
Hashtag tools
Free hashtag generator tools on site
Link in bio
Link in Bio page per Instagram or TikTok profile; read-only, no built-in click analytics
Also listed
Social Campaigns and Social Templates for message series; Multi-profile message is split into one message per profile on save; Alt text on images; Instagram direct publishing or push-notification publishing

Sources: coschedule.com, coschedule.com, coschedule.com, coschedule.com

Teams, approvals and clients

Seats
Starter 1 user; Professional 2 (max 3); extra Professional seat USD 29/month; Suite custom
Roles
Suite adds custom permissions
Approvals
Pending Review status; approvals and collaboration in one place (vendor)
White label
Branded analytics reports (vendor)

Sources: coschedule.com, coschedule.com

Content creation and AI

AI features
AI Social Assistant: Drafts social messages tailored to each platform; AI Campaign Assistant: Drafts posts, spaces them out, adds images; AI replies in Social Inbox: Professional and Suite; AI Insights in analytics: Professional and Suite; Model choice: Choose which AI model powers the assistant (Aug 2026)
Design tools
Canva integration; Image editing, previewing and optimizing features (Aug 2026)
Media library
Asset library on Suite
Templates
Social templates
Links and UTM
Link preview; UTM or Bitly suggested for Link in Bio

Sources: coschedule.com, coschedule.com

Analytics and reporting

Metrics
Engagement by network; Campaign and platform reports
White label reports
Branded analytics reports (vendor claim)

Sources: coschedule.com, coschedule.com

Inbox and engagement

Inbox
Unified Social Inbox for DMs, comments, reviews and mentions, with AI-suggested replies
Reviews
Reviews appear in the unified inbox (vendor)

Source: coschedule.com

Integrations, API and apps

Integrations
Canva; HubSpot
iOS app
Mobile app mentioned in help center (details not read)

Sources: coschedule.com, coschedule.com

Pricing details

Billing model
Monthly subscription: Starter and Professional self-serve, Suite custom
Annual discount
About 26% Starter, about 17% Professional (derived from page figures: Starter USD 29 vs 39, Professional USD 49 vs 59)
Trial
14 days on Starter and Professional, card required, Suite starts with demo
Free plan
Yes: 1 profile, up to 15 scheduled posts at a time
Add-ons
Extra profile USD 5/month; Extra Professional seat USD 29/month; X profile USD 16 per profile per month; Dedicated Account Manager; Brand Voice Training
Discounts
Nonprofits 30% off paid plans; Referral program
Refunds
Not stated; canceling during trial means no charge
Currencies
USD

Source: coschedule.com

Security and compliance

Single sign-on
SSO on Suite

Source: coschedule.com

Support and onboarding

Support channels
Help center
Help centre
https://coschedule.com/support/
Training
Actionable Marketing Institute courses

Source: coschedule.com

About the company

Founded
2013
Headquarters
Founded in Bismarck, North Dakota; team fully remote since March 2025

Source: coschedule.com

Recent product changes

Limits the vendor documents

  • Polls, multi-post threads on X, Bluesky or Threads, Instagram carousels over 10 items and LinkedIn reposts cannot be published through any scheduler(coschedule.com)
  • Facebook Groups publishing ended April 2024; personal Instagram publishing ended December 2024(coschedule.com)
  • Music or voiceover on Reels must be added in the Instagram app after publishing via push notification(coschedule.com)
  • Link in Bio page cannot be redesigned or reordered, and has no click analytics(coschedule.com)
  • Removing a profile deletes its scheduled, sent and ReQueue messages in CoSchedule(coschedule.com)
  • Published messages become read-only(coschedule.com)
Pages read for this profile (10)

Pick CoSchedule if

Pick it if you want social planned next to campaigns and content, with client calendars for agency work. Skip it if you publish to X heavily, since that is where the add-on cost lands.

Questions people ask

Does CoSchedule have a free plan?

Yes. It lets you schedule up to 15 posts at a time on 1 profile. Paid plans have a 14-day free trial.

Which networks does it support?

Bluesky, Facebook, Google Business Profile, Instagram, LinkedIn, Mastodon, Pinterest, TikTok, Threads, YouTube and X. X is billed separately.

What does CoSchedule cost to start?

Free is $0. Starter is $39 per month, or $29 per month billed annually, with 1 user seat and 3 social profiles.

Alternatives

Tools for a similar audience that share the most networks with CoSchedule.

How we checked

Starter and Professional prices are the annual and monthly figures from the pricing page's comparison table ($29 / $39 and $49 / $59 per month); read from raw page text. Suite says 'Custom plans starting at only $69/month', so it is listed as custom with the figure in keyLimits. Facebook, Instagram, TikTok and the other networks are included in profile counts; Twitter/X is billed separately at $16 per profile per month. A free plan is mentioned in a line below the plan cards.

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