SocialBu
Checked 26 Oct 2026 · source · 11 networks · API yes · AI yes
Budget-minded marketers who want automation (RSS, webhooks, auto replies), listening and an API and MCP server.
You plan to publish much on the free plan: it allows only 10 lifetime posts, not 10 a month.
Overview
SocialBu is aimed at agencies, small marketing teams and business owners. The homepage says you can create, schedule, queue, recycle and bulk import posts, manage messages, comments, mentions and reviews in a shared inbox, track mentions and keywords, and build RSS, webhook, posting and reply workflows. It offers a REST API with an OpenAPI spec and an MCP server, and the page notes that feature availability varies by network, plan and platform.
My notes list eleven networks, among them Mastodon, Bluesky, Threads and Google Business; Reddit is supported but left out. Starter has 8 accounts and 750 monthly posts but no teams and no inbox. Growth adds 5 teams, the inbox and advanced analytics, and Agency raises the limits.
The free plan needs reading carefully: it allows 3 social accounts and 10 lifetime posts, which is a total, not a monthly allowance. Paid plans come with a 7-day free trial. Starter lacks teams and a social inbox, so those features start at Growth, where the account count rises from 8 to 20.
What it does well
- It has a free plan.
- Automation covers RSS, webhooks and replies.
- An API and MCP server appear on the comparison table.
- Agency is unlimited on monthly posts.
What to watch out for
- The free plan allows 10 lifetime posts, not 10 a month.
- Starter has no teams and no social inbox.
- Starter caps at 750 posts a month.
- Availability of features varies by network and plan.
Plans and prices
| Plan | Billed monthly | Billed annually, per month | Unit | What you get |
|---|---|---|---|---|
| Free | $0 | $0 | per month | 3 social accounts, 10 lifetime posts |
| Starter | $29 | $22 | per month ($261 billed annually) | 8 social accounts, 750 monthly posts, no teams, basic analytics, no social inbox |
| Growth | $79 | $59 | per month ($711 billed annually) | 20 social accounts, 3,000 monthly posts, 5 teams, social inbox, advanced analytics |
| Agency | $199 | $149 | per month ($1,791 billed annually) | 50 social accounts, unlimited monthly posts, 20 teams, social inbox, advanced analytics |
Free plan: 3 social accounts and 10 lifetime posts
Starter is $29 a month ($22 on the yearly toggle, $261 billed annually), Growth $79 ($59, $711) and Agency $199 ($149, $1,791). The page shows $22 for Starter although $261 over 12 months is about $21.75; I use what is displayed. Accounts go 8, 20, 50, monthly posts go 750, 3,000, unlimited, and teams go none, 5, 20. The inbox starts at Growth, so a solo user who wants one pays $79 rather than $29.
Networks listed by SocialBu
- Supports Facebook
- Supports Instagram
- Supports X
- Supports LinkedIn
- Supports TikTok
- Supports YouTube
- Supports Threads
- Supports Bluesky
- Supports Pinterest
- Supports Google Business
- Supports Mastodon
What SocialBu does on each network
Only what the vendor's own pages state. A blank cell means the pages do not say.
| Network | Post types | Publishing | First comment | Analytics | Inbox |
|---|---|---|---|---|---|
| X | textmediathread (up to 50 replies via bulk) | ||||
| textmedia | Yes | ||||
| YouTube | videoshort | ||||
| pin | |||||
| Google Business | eventoffercall to action | ||||
| Mastodon | textattachmentcontent warningthread (up to 10 replies) | ||||
| Threads | textmediathread (up to 10 replies) |
Publishing and scheduling
- Queue
- Custom queues: 1 (Free), 1 (Starter), 10 (Growth), 30 (Agency)
- Bulk upload
- Bulk import with per-network CSV columns (Mastodon, Threads, LinkedIn, YouTube, Reddit, Pinterest, X, Google Business Profile)
- Recurring and evergreen posts
- Posts can be recycled (vendor states)
- Drafts and notes
- Drafts and notes listed in feature table
- First comment
- LinkedIn bulk import supports optional first comments
- RSS and curation
- RSS auto-posting under Automate; Curate collects content from selected sources into drafts
- Also listed
- Threaded replies in bulk upload: up to 10 on Mastodon and Threads, up to 50 on X; Reddit supported
Sources: socialbu.com, socialbu.com, help.socialbu.com
Teams, approvals and clients
- Seats
- Team limits by plan: Growth 5 teams, Agency 20 teams
- Roles
- Permissions and shared workspaces (vendor states)
- Approvals
- Optional post approvals
- Workspaces and brands
- Shared workspaces
Sources: socialbu.com, socialbu.com
Content creation and AI
- AI features
- AI drafting: Drafts and refines social content; AI tools via MCP: Captions, hashtags, ideas, replies
- AI credits
- Free 60, Starter 500, Growth 2,000, Agency 10,000 (Free column approximate)
Sources: socialbu.com, socialbu.com
Analytics and reporting
- Metrics
- Account, network, content and team metrics (availability varies by network and plan)
Sources: socialbu.com, socialbu.com
Inbox and engagement
- Inbox
- Shared inbox for messages, comments, replies, mentions, reviews; not on Starter
- Listening
- Listening streams: Starter 1, Growth 5, Agency 10; mentions 100/5,000/20,000 per month
- Reviews
- Reviews appear in shared inbox
- Automation
- RSS, webhooks, posting and reply workflows; automations 50/100 on Starter/Growth
Sources: socialbu.com, socialbu.com
Integrations, API and apps
- Integrations
- Google Drive
- Webhooks
- Yes
- MCP server
- Yes
- Public API
- Yes
- API docs
- https://socialbu.com/developers/docs
- API authentication
- Access token from Settings, API for Developers; MCP uses OAuth
Sources: socialbu.com, socialbu.com, socialbu.com
Pricing details
- Billing model
- Tiered by accounts, monthly posts, teams
- Annual discount
- 25% (vendor states)
- Trial
- 7-day free trial on paid plans
- Free plan
- 3 accounts, 10 lifetime posts
- Cancellation
- Cancel anytime (MCP page)
- Currencies
- $ (code not stated)
Sources: socialbu.com, socialbu.com
Support and onboarding
- Support channels
- Email support@socialbu.com; Help center
- Help centre
- https://help.socialbu.com/
Sources: socialbu.com, help.socialbu.com
About the company
- Company
- Glaxosoft LLC (listed as product owner)
- Founded
- 2018
- Headquarters
- Lewes, Delaware, USA
- Ownership
- Product of Glaxosoft LLC
- Team size
- 10-50+ employees
Source: socialbu.com
Limits the vendor documents
- Facebook may temporarily block a publish action; a help article explains what to check(help.socialbu.com)
- Metric and feature availability varies by network, account type and plan(socialbu.com)
Pages read for this profile (8)
Pick SocialBu if
SocialBu suits someone who wants RSS or webhook automation and an API at a modest price. If you need a free plan for real posting, the lifetime cap is too tight.
Questions people ask
Does SocialBu have a free plan?
Yes, but it allows only 3 social accounts and 10 lifetime posts in total.
Which networks does SocialBu support?
Facebook, X, Instagram, Threads, LinkedIn, TikTok, YouTube, Mastodon, Pinterest, Bluesky and Google Business in my data. Reddit is also supported.
What does SocialBu cost to start?
Starter is $29 a month, or $22 a month on the yearly toggle ($261 billed annually). It includes 8 social accounts and 750 monthly posts.
Alternatives
Tools for a similar audience that share the most networks with SocialBu.
How we checked
Read directly (USD). The page lists the annual-toggle monthly figure as $22 for Starter though $261 a year is about $21.75; the displayed $22 is used. Reddit is supported but omitted here. 'API + MCP Server' is a feature row on the comparison table.