Zoho Social
Checked 25 Oct 2026 · source · 11 networks · API not stated · AI yes
Small businesses already on Zoho that want a cheap one-brand plan covering almost every network, including Mastodon and Bluesky.
Skip it if you run more than one brand or need teammates cheaply, because each plan covers one brand with one network account each, and Standard and Professional include only 1 team member.
Overview
Zoho Social is part of the Zoho family. Its homepage describes a dashboard to create, schedule, publish, monitor and analyse posts, with best-time prediction, custom publishing queues, social monitoring for keywords and mentions, prebuilt and custom reports, and integrations with Zoho CRM, Zoho Desk and Canva.
The pricing model is unusual because most plans are per brand, not per account. The free plan covers 1 brand with 6 channels (1 X, 1 Instagram, 1 Facebook Page, 1 LinkedIn Page, 1 LinkedIn profile, 1 Google Business Profile), 1 team member and 5 AI credits. Standard is $15 monthly or $10 annual per brand, with up to 14 channels. Professional adds bulk scheduling, repeat posting, RSS and a message inbox. Premium adds approvals, custom reports and CRM integration with 3 team members.
Agency plans leave the per-brand model: Agency is $320 monthly or $230 annual for 10 clients and 5 team members, and Agency Plus covers 20 clients. Eleven networks are listed, including Mastodon, Threads and Bluesky. A 15-day trial needs no card.
What it does well
- Has a real free plan, with 6 channels for 1 brand.
- Lists eleven networks, including Mastodon and Bluesky.
- Connects to Zoho CRM, Desk and Canva.
- Charges per brand, which is cheap for a single business.
What to watch out for
- Each brand is a separate subscription, so multi-brand costs add up.
- Standard and Professional include only 1 team member.
- Approvals do not appear until Premium.
- No official API documentation was found.
Plans and prices
| Plan | Billed monthly | Billed annually, per month | Unit | What you get |
|---|---|---|---|---|
| Standard | $15 | $10 | per brand per month | 1 brand (up to 14 channels), 1 team member, 40 AI credits |
| Professional | $40 | $30 | per brand per month | 1 brand, 1 team member, bulk scheduling, repeat posting, RSS, message inbox |
| Premium | $65 | $40 | per brand per month | 1 brand (up to 16 channels), 3 team members, approvals, custom reports, CRM integration |
| Agency | $320 | $230 | per month | 10 clients, 5 team members, client portal and agency-branded reports |
| Agency Plus | $460 | $330 | per month | 20 clients, 5 team members |
Free plan: 1 brand with 6 channels (1 X, 1 Instagram, 1 Facebook Page, 1 LinkedIn Page, 1 LinkedIn profile, 1 Google Business Profile), 1 team member, 5 AI credits
Zoho charges per brand per month, and the bill grows with brands and team members. Standard is $15 monthly or $10 annual, Professional $40 or $30, Premium $65 or $40, each for 1 brand. Extra team members are $12 monthly or $10 annual, and extra brands are $17 or $14.50 on Professional and $23 or $19.50 on Premium. Agency is $320 monthly or $230 annual for 10 clients, and Agency Plus is $460 or $330 for 20. If you run three brands, price three subscriptions or an agency plan, not one headline figure.
Networks listed by Zoho Social
- Supports Facebook
- Supports Instagram
- Supports X
- Supports LinkedIn
- Supports TikTok
- Supports YouTube
- Supports Threads
- Supports Bluesky
- Supports Pinterest
- Supports Google Business
- Supports Mastodon
What Zoho Social does on each network
Only what the vendor's own pages state. A blank cell means the pages do not say.
| Network | Post types | Publishing | First comment | Analytics | Inbox |
|---|---|---|---|---|---|
| Google Business | post with button (Learn more, Sign up, Order online, Book, Buy) | ||||
| trial reel | |||||
Publishing and scheduling
- Calendar views
- Visual publishing calendar; Scheduled posts tab with CSV export
- Queue
- Custom queues with unique time slots per day of the week (homepage)
- Bulk upload
- Bulk Scheduler: CSV, XLS or XLSX, up to 350 posts per file, at least 1 hour ahead, up to 10 images per post; Professional and above
- Recurring and evergreen posts
- Recurring evergreen posts weekly or monthly via automation
- Best time suggestions
- SmartQ suggests time slots from past activity; AI best-time predictions
- Drafts and notes
- Drafts exist; errors in bulk upload can be moved to draft
- First comment
- First comment available Professional and above
- Hashtag tools
- Hashtag reports from Professional
- RSS and curation
- RSS feeds can be scheduled for sharing
- Also listed
- Automatic image adjustment to each platform aspect ratio (May 2026); URL properties and UTM tracking inside Compose (Aug 2026); Export posts as PDFs for clients (June 2026); Engagement spike detection
Sources: zoho.com, zoho.com, help.zoho.com, zoho.com
Teams, approvals and clients
- Seats
- Team members: Free/Standard/Professional 1, Premium 3, Agency and Agency Plus 5
- Roles
- Custom roles per Brand on Premium and above
- Approvals
- Workflow and approvals on Premium, Agency, Agency Plus
- Client access
- Agency plans manage 10 or 20 clients
- White label
- Portal customization and agency-branded reports on Agency and Agency Plus
- Workspaces and brands
- Brands: 1 on Business plans; Agency 10 clients, Agency Plus 20 clients
Content creation and AI
- AI features
- AI credits for generation: Free 5, Standard 40, Professional 40, Premium 80, Agency 80
- AI credits
- Free 5, Standard and Professional 40, Premium and Agency tiers 80
- Design tools
- Canva integration
- Media library
- Social library
- Links and UTM
- URL properties and UTM tracking in Compose
Analytics and reporting
- Metrics
- brand health dashboard: engagement rate and traffic sources; published post stats; hashtag reports
- Report exports
- Custom, scheduled and exported reports from Premium
- Data history
- Standard last 15 days, Professional last 3 months, Premium and above last year
- White label reports
- Agency-branded reports on Agency plans
Inbox and engagement
- Inbox
- Messages inbox from Professional; manage interactions, filters and assignment rules from Premium
- Listening
- Multi-column monitoring: 5 columns Professional, 15 Premium and above
- Automation
- Inbox automation with private replies to keyword comments (July 2026)
Integrations, API and apps
- Integrations
- Zoho CRM; Zoho Desk; Canva
- API plans
- Plan comparison page does not list API access
- iOS app
- Mobile app (homepage)
- Android app
- Android app can add Instagram first comment
Pricing details
- Billing model
- Per brand tiers Free, Standard, Professional, Premium; Agency, Agency Plus. Pricing data (USD, first value monthly, second yearly, unit not labeled): Standard 15/10, Professional 40/30, Premium 65/40, Agency 320/230, Agency Plus 460/330
- Annual discount
- Yearly billing advertised as Save 33%
- Trial
- 15-day free trial, no card
- Free plan
- Forever-free plan with limited features: 1 brand, 6 channels, 1 member, 5 AI credits
- Add-ons
- Professional: up to 5 extra brands, team members; Premium: extra brands, team members; Agency: 5 extra clients, team members
- Discounts
- Non-profits, government and NGOs may qualify, contact support
- Refunds
- Email payments@zohocorp.com
- Cancellation
- Manage or deactivate account from dashboard
- Currencies
- USD; EUR; GBP; INR; CAD; AUD; JPY; SGD; and others (23 in pricing data)
Sources: zoho.com, zohowebstatic.com
Security and compliance
- GDPR
- GDPR not named on Zoho security page
- Single sign-on
- SAML SSO via Zoho IAM (Zoho-wide security page)
- Two-factor login
- MFA via Zoho OneAuth incl. TOTP, push, biometric, YubiKey (Zoho-wide)
Source: zoho.com
Support and onboarding
- Support channels
- support@zohosocial.com
- Help centre
- https://www.zoho.com/social/help/
- Training
- Webinars: 45-minute product demo and best practices; help videos; forums
What review sites show
Scores and counts as the review site displays them on the date shown. They are other people's ratings, not ours.
| Site | Score | Reviews | Checked |
|---|---|---|---|
| Capterra | 4.7 | vendor claim | |
| Trustpilot | 4.8 | vendor claim |
Recent product changes
2026-09
Create, publish, schedule Spotlights and Stories
2026-08
Publish posts, Stories and bulk schedule
2026-08
Manage URL properties and UTM tracking without leaving Compose
2026-07
Publish trial reels to test with new audience
2026-07
Inbox automation sends private replies to keyword comments
2026-06
Published, scheduled, draft and approval-pending posts
2026-05
Auto-adjust images to each platform aspect ratio
Limits the vendor documents
- Bulk upload: 350 posts per file, schedule at least one hour ahead, images must be public .JPG or .JPEG URLs(help.zoho.com)
- Free plan lacks scheduled posts; bulk scheduling and first comment start at Professional(zoho.com)
Pages read for this profile (9)
- https://www.zoho.com/social/
- https://www.zoho.com/social/pricing.html
- https://www.zohowebstatic.com/sites/zweb/json/pricing/social-pricing-val.json
- https://www.zoho.com/social/plan-comparison.html
- https://www.zoho.com/social/scheduling.html
- https://www.zoho.com/social/whats-new.html
- https://www.zoho.com/social/help/
- https://help.zoho.com/portal/en/kb/social/publishing-and-scheduling/scheduling-posts/articles/bulk-scheduler
- https://www.zoho.com/security.html
Pick Zoho Social if
Pick Zoho Social if you run one business, already use Zoho, and want a free or very cheap start covering many networks. Skip it if you manage several brands or need several teammates on a low plan.
Questions people ask
Does Zoho Social have a free plan?
Yes. It covers 1 brand with 6 channels, 1 team member and 5 AI credits. There is also a 15-day trial of all features without a card.
Which networks does Zoho Social support?
Facebook, X, Instagram, LinkedIn, Google Business, YouTube, Pinterest, TikTok, Mastodon, Threads and Bluesky.
What does Zoho Social cost to start?
Standard is $15 per brand per month, or $10 per month billed annually, with 1 team member.
Alternatives
Tools for a similar audience that share the most networks with Zoho Social.
How we checked
Prices are rendered by JavaScript. The USD figures were read from the pricing data file the official page loads (social-pricing-val.json on zohowebstatic.com), first currency column (USD). Add-ons in that file: extra team member $12 monthly or $10 annual; extra brand $17 or $14.50 on Professional and $23 or $19.50 on Premium. No official Zoho Social API documentation was found, so hasApi is unknown. Snapchat, Arattai, WhatsApp and Telegram channels are outside this dataset's network ids; the free plan covers only the 6 listed channels.