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Localo

Checked 26 Oct 2026 · source · 2 networks · API not stated · AI yes

Best for

Local businesses and small agencies that mainly need Google Business Profile posting plus local SEO tasks.

Skip it if

You want a general social scheduler; Localo schedules to Google Business Profile and Facebook only.

Overview

Localo is a local SEO platform for Google Business Profiles, aimed at agencies, freelancers and local business owners, so it is not a general social scheduler. Posting is one feature among others: the Content Publisher creates and schedules Google Business Profile content with AI. The homepage also lists rank tracking for local keywords, an audit tool, a review manager, protection against unwanted profile edits, client reports, a citations manager, weekly smart tasks and a website builder.

For posting, my notes name Google Business and Facebook. The homepage does not describe posting to social networks; its Facebook, YouTube and LinkedIn mentions are links to Localo's own pages. Free tools exist (a rank checker, a review response generator, a schema generator and a review poster generator), but there is no free plan.

The Pro plan lists post scheduling weeks in advance and AI-generated posts and offers. No API is mentioned, though my notes say an MCP for Google Business Profile data. Prices are shown in USD plus VAT. Reports for clients can be generated weekly or monthly, which suits agency use.

What it does well

  • Schedules Google Business Profile posts and offers with AI.
  • Adds rank tracking, audits and review management.
  • Offers a 14-day trial with no card and a 30-day money-back guarantee.
  • Reports can be generated for clients.

What to watch out for

  • It is not a general social scheduler.
  • Posting covers Google Business and Facebook only.
  • There is no free plan, only four free tools.
  • Prices exclude VAT and the annual discount is described two ways.

Plans and prices

PlanBilled monthlyBilled annually, per monthUnitWhat you get
Single Business $49 $39 per month, 1 profile One business profile
Pro $169 $149 per month 2 to 10 profiles, optimization for up to 30; post scheduling weeks in advance, AI-generated posts and offers
Enterprise Not published Not published custom Custom; contact sales

Free plan: Four free tools only (rank checker, review poster generator, schema generator, review response generator)

The ladder is Single Business at $49 a month ($39 on annual billing), Pro at $169 ($149), and a custom Enterprise tier. Single Business covers one business profile. Pro covers 2 to 10 profiles, with optimization for up to 30. So the bill grows with the number of business profiles. Prices are in USD plus VAT. The page describes annual savings as two months free, while the FAQ separately gives 20% off in a euro example, so I went with the displayed USD amounts.

Networks listed by Localo

  • Supports Facebook
  • Does not support Instagram
  • Does not support X
  • Does not support LinkedIn
  • Does not support TikTok
  • Does not support YouTube
  • Does not support Threads
  • Does not support Bluesky
  • Does not support Pinterest
  • Supports Google Business
  • Does not support Mastodon

What Localo does on each network

Only what the vendor's own pages state. A blank cell means the pages do not say.

NetworkPost typesPublishingFirst commentAnalyticsInbox
Google BusinessGoogle Post with text, image, link and CTA buttonAuto-publishNoYes
Facebooktext with photoAuto-publish
Google Business
Needs: Business profile must be linked to Localo through Google
Limits: 1,500 characters per Google Post
docs.localo.com
Facebook
Needs: Facebook account that manages the Business Profile; Facebook Business Account connected (Meta Business Suite)
Limits: Character and image specs not stated
docs.localo.com

Publishing and scheduling

Calendar views
Calendar of planned, scheduled and published posts (green and blue dots)
Queue
Queue posts in advance, a month at once (vendor states)
Best time suggestions
Localo Algorithm can choose best time; suggested times in scheduler
Also listed
UTM tracking toggle on posts; Choose from six call-to-action buttons; Publish to Google Business Profile and Facebook at once; Smart Tasks: weekly GBP optimization tasks

Sources: docs.localo.com, localo.com, localo.com

Teams, approvals and clients

Seats
Single Business 1 seat; Pro up to 30 optimization seats
Approvals
Manual review option; auto-publishing automation can be disabled
Client access
Multi-client dashboard on Pro
White label
White-label reports on Pro
Workspaces and brands
Active profiles: Single 1, Pro 60 (FAQ says 2 to 120, conflict)

Sources: localo.com, docs.localo.com

Content creation and AI

AI features
AI post generation: From a topic or Localo topic suggestions with photo; follows tone of voice settings; Brand voice: Built from GBP, website, social media and web mentions; AI Agent: Business, market and customer insights; AI review response generator: Free tool
Media library
Photo chosen from gallery or previously published images
Links and UTM
UTM tracking toggle on posts

Sources: localo.com, docs.localo.com, localo.com

Analytics and reporting

Metrics
GBP keyword positions vs competitors; Calls; Direction requests; Statistics on other GBP metrics
Competitor tracking
Competitor insights and position map
Report exports
Automated weekly or monthly client reports
White label reports
White-label reports on Pro

Sources: localo.com, localo.com

Inbox and engagement

Reviews
Review Manager across locations; review collection and responses; free Review Response Generator

Sources: localo.com, localo.com

Integrations, API and apps

Integrations
Google Business Profile; Meta Business Suite / Facebook

Sources: localo.com, localo.com

Pricing details

Billing model
Per plan by active business profiles and optimization seats
Annual discount
Prices shown billed annually plus VAT; page says 2 months free but FAQ says 20% (inconsistent)
Trial
14 days free, no credit card, Single Business and Pro
Free plan
No permanent plan; four free tools
Discounts
-40% forever on Single Business and Pro while the same plan is kept
Refunds
30-day money-back guarantee on all plans via contact or in-app chat
Currencies
$ (code not stated)

Source: localo.com

Support and onboarding

Support channels
In-app chat; Contact form; Book a call; Knowledge base; Facebook community group; Dedicated Account Manager (Pro); Priority support (Enterprise)
Languages
English; Polish; German; French; Spanish; Portuguese (Brazil)
Help centre
https://docs.localo.com
Training
Free Local SEO Course, 19 video tutorials, personalized training on Pro

Sources: localo.com, localo.com, docs.localo.com

About the company

Company
LOCALO SP. Z O.O.
Headquarters
Wroclaw, Poland

Source: localo.com

What review sites show

Scores and counts as the review site displays them on the date shown. They are other people's ratings, not ours.

SiteScoreReviewsChecked
Trustpilot4.5392026-10

Recent product changes

Limits the vendor documents

  • Localo AI can write and publish a post automatically; disable automation to approve each post(docs.localo.com)
  • Google Posts limited to 1,500 characters; profile must be linked through Google first(docs.localo.com)
  • With multiple Facebook profiles, the correct destination must be selected per post(docs.localo.com)
Pages read for this profile (8)

Pick Localo if

Pick it if your main social channel is a Google Business Profile and you want posting alongside local SEO tasks, for one location or a few. Skip it if you want a scheduler for Instagram, LinkedIn or X.

Questions people ask

Does Localo have a free plan?

No. There are four free tools, and paid plans come with a 14-day free trial without a card.

Which networks does Localo support?

Google Business and Facebook for posting. The homepage describes Google Business Profile posting only.

What does Localo cost to start?

Single Business is $49 per month, or $39 per month on annual billing, for one business profile. Prices are plus VAT.

Alternatives

Tools for a similar audience that share the most networks with Localo.

How we checked

Condensed (WebFetch) read. USD prices shown plus VAT. The page says annual saves 'two months free' and the FAQ separately says 20% off in a EUR example; the annual figures used are the page's displayed USD amounts. No API mentioned (MCP for GBP data is). Only Google and Facebook are named for posting.

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