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Sked Social review 2026: pricing, free trial, pros and cons

Updated 10 Nov 2026 · prices checked 10 Nov 2026 · source

Sked Social is a good fit for agencies and multi-location teams that need clients or managers to sign off posts, and that want a flat team price instead of paying per seat. Accelerate ($166 a month billed yearly, $199 monthly) includes 6 users, 10 profiles, internal and external approvals and no-login review links, and an extra user costs $15 a month. Grow ($58 billed yearly, $69 monthly) is a solid scheduler for one brand, with unlimited posts, a queue, bulk scheduling, an inbox and analytics, but it has no approvals, no PDF or Excel exports and no way to add a fourth user. Instagram support is deep, Threads now publishes natively, and Snapchat and Stories with a link sticker still need a manual tap. There is no public developer API, and payments are non-refundable except at Sked's discretion. The 14-day trial starts on Accelerate, so test your approval flow before you pay.

Best for

Agencies, franchises and in-house brand teams whose posts go to a client, manager or legal team for sign-off, with up to about 10 profiles and 6 people on one plan.

Not for

Solo creators on a budget, anyone who needs approvals on the entry plan, developers who want a public API, Bluesky users, and teams that want a free plan.

What it really costs

Typical setups, priced from Sked Social's own pricing page. Taxes not included.

SetupPlanMonthly billingAnnual, per month
One brand, up to 6 profiles, 3 people, no approvalsBilled as $690 a year ($57.50 a month; the page rounds to $58). Unlimited posts, automatic queue, bulk scheduling, visual planner, inbox, analytics dashboard with AI summaries, 5 competitors, Sked Link and limited MCP access. No approvals, PDF or Excel exports, or custom report builder. Grow $69 $58
One brand, 8 profiles, 3 people$69 + 2 x $8 monthly, or $690 + 2 x $80 = $850 a year. Grow can add profiles but not users: a fourth person means Accelerate. Grow plus 2 extra profiles $85 $70.83
Small agency, 4 clients with 3 profiles each, no client sign-off$69 + 6 x $8 monthly, or $690 + 6 x $80 = $1,170 a year. Sked's FAQ points agencies with 2 to 6 brands and a small team to Grow, but Grow has no internal or external approvals. Grow plus 6 extra profiles $117 $97.50
Agency, up to 10 profiles and 6 people, clients approve every postBilled as $1,990 a year ($165.83 a month; the page rounds to $166). Adds internal and external approvals, no-login review portal and calendar preview, PDF and Excel exports, custom reports, brand sentiment and keyword trends, 20 competitors and an account manager. Accelerate $199 $166
Agency, 15 profiles and 8 people with client approvals$199 + 5 x $10 + 2 x $15 monthly, or $1,990 + 5 x $100 + 2 x $150 = $2,790 a year. Accelerate plus 5 extra profiles and 2 extra users $279 $232.50
Head office with many locations, SSO, multi-step approvalsStarting prices only: Sked's FAQ says Custom starts from $249 a month billed yearly or $299 monthly, and the real figure is quoted after a demo. Adds verified reviewers, multi-step approvals, SSO, white-label Sked Link, historical data import, Salesforce, HubSpot, Zendesk and Frontify, invoice payment and 1 full MCP agent seat. Volume pricing starts from 50 accounts or 10 brands. Custom $299 $249

Every Sked Social plan and limit ›

Pros and cons

Each point says how we know it: from Sked Social's own documentation, or from a hands-on test with its date.

Pros

  • On Accelerate, clients and stakeholders review and approve from a link without a login or a paid seat, and can preview the shared calendar the same way. Documented · source
  • Users are bundled per plan rather than billed per seat: 6 users on Accelerate, and each extra user is $15 a month ($150 a year). Documented · source
  • Every plan, Grow included, has unlimited posts, an automatic posting queue, bulk scheduling, the visual planner, a unified inbox and human chat and email support. Documented · source
  • Instagram support goes beyond feed posts: Reels with custom thumbnails, carousels of up to 20 frames, Stories including multi-Story chains, product, user and location tags, and an automatic first comment. Documented · source
  • The inbox includes Google Business reviews and Q&A alongside comments, DMs and mentions, which suits multi-location businesses. Documented · source
  • The 14-day free trial starts on Accelerate, so approvals and reporting can be tested before you choose a plan, and the pricing page says no card is needed. Documented · source

Cons

  • Grow has no internal or external approvals, so sign-off starts at Accelerate: $166 a month billed yearly, or $199 monthly. Documented · source
  • Grow is capped at 3 users with no option to add more, and leaves out PDF exports, Excel exports, the custom report builder and comparison periods. Documented · source
  • Verified reviewers, multi-step approvals, SSO and a white-label link-in-bio page are Custom only, which starts from $249 a month billed yearly. Documented · source
  • Not everything publishes on its own: Instagram Stories with a link sticker and all Snapchat posts arrive as a notification for you to finish in the app. Documented · source
  • There is no public developer API. The MCP connector is in limited early access through a registration form, and the Zapier app has one action and one trigger and can't publish posts. Documented · source
  • Sked's terms say payments are non-refundable except at its discretion, and its help centre says it won't refund accounts that weren't cancelled in time. Documented · source
  • Sked's own pages disagree on the trial: the pricing page says no card and no auto-charging, while a help centre billing FAQ mentions a $1 card check and automatic billing from the day the trial ends. Documented · source

Sked Social is a social media scheduler built around approvals: Grow costs $69 a month ($58 billed yearly) for 3 users and 6 profiles, and Accelerate costs $199 ($166 billed yearly) for 6 users, 10 profiles and client sign-off without a login. There is no free plan, but every plan has a 14-day free trial. This review draws on Sked's pricing page, help centre, terms, feature and network pages, read on 2026-11-10, not on hands-on testing.

Sked Social pricing and who it suits

Sked suits teams where someone other than the author signs off a post: an agency and its clients, a franchise head office and its locations, a brand and its legal team. The approval tools sit on Accelerate, so that is the plan most of those teams need. Grow is a full scheduler for a single brand that doesn't need sign-off.

A profile is one connected account, such as one Instagram account or one Facebook Page. Users and profiles are bundled into each plan:

PlanMonthlyBilled yearlyUsersProfilesExtra profileExtra userApprovals
Grow$69$58 ($690 a year)36$8 a month ($80 a year)Not availableNone
Accelerate$199$166 ($1,990 a year)610$10 a month ($100 a year)$15 a month ($150 a year)Internal and external
CustomFrom $299From $249CustomCustomContractContractAdds multi-step and verified reviewers

Posts are unlimited on every plan. Prices can be shown in USD, AUD, GBP or EUR. The comparison table prints "+ GST" under the USD prices, while the footnote says only that Australian prices exclude GST, so check tax at checkout. Upgrades apply at any time; downgrades take effect at the end of the billing cycle. Profiles added partway through a cycle are charged pro rata.

Sked Social free trial

The trial lasts 14 days and starts on Accelerate, so you can try approvals and reports from day one. The pricing page says no card is needed and there is no auto-charging: when the trial ends you choose a plan or the account pauses. The help centre's billing FAQ, dated July 14, 2026, describes a $1 card check that is refunded and automatic billing from the day the trial ends, and the terms (June 2023) also describe billing your payment method on the day the trial ends. Check what the sign-up screen asks for. Sked sends a reminder on day 12 or 13 and will extend a trial if you had difficulties or need more time after a training, but not just to make it longer.

Sked Social discounts

  • Annual billing: 12 months for the price of 10, shown as "Save 17%".
  • Nonprofits: registered nonprofits on annual billing get four months free, set up through sales.
  • Referral: new customers who sign up with an existing customer's referral link or code get 10% off their first year.
  • Students: the pricing FAQ says Sked partners with a number of universities and asks you to get in touch. No figure is published.

No general promo code or startup discount appears on Sked's own pages.

Publishing, network by network

Sked's scheduling page (updated November 7, 2026) lists native auto-publishing for Instagram, Facebook, TikTok, LinkedIn, YouTube, Pinterest, X, Google Business Profile and Threads, and notification-based publishing for Snapchat. Bluesky is not supported. The details below come from Sked's network pages, which are marketing pages and give file limits only where noted.

Instagram. Feed posts, Reels with custom thumbnails, carousels of up to 20 frames, Stories including multi-Story chains, and product tags. Reels should be 9:16 (1080 x 1920), 5 to 90 seconds, MP4 or MOV. First comments, location tags and user tags post automatically. A Story with a link sticker is the exception: Sked sends a notification with the Story ready, and you add the sticker and publish. The grid preview lets you drag queued posts into place.

Facebook. Pages only. Feed posts, text, images, carousels, link posts with preview control, native video with thumbnail choice, Reels and Stories, plus an automatic first comment.

TikTok. Videos and photo carousels for brand and creator accounts, with cover frame, sound and description templates. No automatic first comment.

LinkedIn. Company Pages, Showcase Pages and personal profiles. Document carousels from a PDF, an automatic first comment, and audience targeting for Company Page posts by location, job function, seniority, industry, company size or university. LinkedIn requires a targeted audience of at least 300 members, or the post fails; Sked says it flags this.

YouTube. Long-form videos and Shorts (9:16, up to 3 minutes), with title, description, thumbnail and playlist. No automatic first comment.

Pinterest. Standard and Video Pins, routed to a board and a section, with a title, description and destination link.

X. Posts with text and media, a queue per account, and analytics for impressions, engagement rate, profile clicks and link clicks. No automatic first comment, and no X thread scheduling is mentioned on the pages read.

Threads. Sked's Threads page (updated November 7, 2026) says posts now publish natively through the Threads API, with an optional notification mode. You can draft follow-up replies with the post, but the page says you schedule the parent and publish the replies yourself.

Google Business Profile. Standard, Offer, Event and Update posts per location, with reviews answered from the inbox.

Snapchat. Notification only: Sked reminds you at the scheduled time and you post from the Snapchat app.

Planning, team and approvals

Every plan has the visual planner and content calendar, an Ideas board with content pillars and campaigns, a media library with Canva, Google Drive and Dropbox imports, an image and video editor, UGC reposting, bulk scheduling and an automatic posting queue that drops each new post into the next open slot. The best time to post is suggested in the scheduler.

The plans differ most on team controls:

  • Grow: 3 users, access scoped per profile, 2 fixed post statuses and content previews. No approvals.
  • Accelerate: 6 users, permissions by profile, feature and role (for example, who can approve, see listening or use the report builder), editable and unlimited statuses, internal approvals, external approval links with comments and reminders, a no-login review portal and a no-login calendar preview.
  • Custom: adds verified reviewers (only verified email addresses can approve) and multi-step approvals with all, any or N of M rules.

Sked's approvals page says flows can run in sequence or in parallel, differ per brand and be saved as templates, and that an audit trail records every edit, comment, approval and publish with a timestamp. The iOS and Android apps cover approvals, the inbox and visual planning.

Analytics and reporting

Every plan has live dashboards with AI summaries, organic and paid Meta analytics, emailed weekly or monthly reports and competitor tracking: 5 competitors on Grow and 20 on Accelerate and Custom. Competitor data covers Instagram, YouTube, Facebook and X, with the deepest posting-habit analysis on Instagram.

PDF exports, Excel exports, the custom report builder and comparison periods (prior period, year on year or custom) start at Accelerate, which also adds brand sentiment and keyword trends from social listening. Grow gets listening summaries for competitors only. A GA4 connection shows social traffic to your site. Sked says it pulls in whatever history each network exposes when you connect, then keeps the data from then on; historical data import from another tool is Custom only.

The inbox, on every plan, gathers comments, DMs, mentions and tagged posts from Instagram, Facebook, LinkedIn and TikTok, plus Google Business reviews and Q&A, with assignment, internal notes, saved replies and AI-drafted replies. Sked's pages disagree on TikTok messages: the inbox page says TikTok DMs work for Business accounts, while the TikTok page says TikTok doesn't open DMs to third-party tools.

API, AI and integrations

Sked doesn't publish a developer API, and none of the pages read link to API documentation. The nearest thing is the Sked Social MCP connector for Claude, ChatGPT and other MCP clients. It reads analytics, the calendar, ideas, the media library and the Brand Kit, and can add ideas, turn an idea into a draft, schedule a draft and change captions, approval status or times, but it has no publish button and works within your permissions. It is in early access: you register and Sked selects teams. The pricing page lists limited MCP access on Grow and one full agent seat on Custom.

The AI tools (Smart assist) draft captions in your brand voice, report commentary and inbox replies, and summarise competitors. Sked says nothing posts without a person approving it. None of the pages read mention AI credits or usage limits.

Integrations include Canva, Google Drive, Dropbox, OneDrive, Asana, ClickUp, Monday.com, Notion, Trello, Google Sheets and RSS (most read-only, syncing hourly, turning items into content ideas), plus Zapier. The Zapier app has one action, adding content to a collection, and one trigger, a new collection, and it cannot publish posts. Salesforce, HubSpot, Zendesk and Frontify are listed under Custom on the pricing page, although the media library card names Frontify without a plan.

Sked Social limits and gotchas

  • Approvals cost a plan jump. Grow has none, and Accelerate is $108 a month more on yearly billing.
  • Grow can't grow its team. Three users is the ceiling; a fourth means Accelerate.
  • Not every post is automatic. Stories with a link sticker and Snapchat posts need you to finish them in the app.
  • First comments work on Instagram posts and Reels, Facebook Pages and LinkedIn, not on Stories, TikTok, YouTube, X or live video. Sked's blog says the comment is a separate step after the post, so if it fails the post stays live without it.
  • Refunds. The terms say payments are non-refundable except at Sked's discretion, and the help centre says it won't refund accounts that weren't cancelled in time. Cancelling or pausing takes effect at the next billing date.
  • Trial wording conflicts. The pricing page says no card and no auto-charge; the help centre and terms describe billing when the trial ends.
  • Annual payment options. The help centre says annual plans can also be paid by PayPal or bank transfer (bank transfer from $500 USD), and invoice payment with security reviews is listed on Custom.
  • Help centre coverage. Only the billing and cancellation articles were read; per-network file limits other than Instagram Reels and YouTube Shorts come from marketing pages.

Alternatives worth a look

  • Planable: unlimited users priced per workspace, with required approvals on Pro at $49 a month billed yearly.
  • HeyOrca: client approvals with unlimited users and a free plan; Basic is $50 a month billed yearly.
  • Kontentino: client and internal approval workflows with an Instagram grid preview, 10 profiles from $59 a month billed yearly.
  • Loomly: a calendar with approval workflows, 12 accounts and 3 users from $49 a month billed yearly.
  • Vista Social: publishing, inbox, reviews and listening, 15 profiles and 2 users from $79.17 a month billed yearly, with Bluesky.
  • Agorapulse: publishing, inbox and reporting in one tool, priced per user, from $79 a month billed yearly.
  • Later: Instagram and TikTok visual planning with link in bio, 8 profiles and 1 user from $18.75 a month billed yearly.
  • PlanPost: unlimited accounts and posts on Pro at $39 a month ($33.25 billed yearly), with an API and MCP server; 7 networks, without Pinterest or Google Business Profile.

What users report elsewhere

Recurring themes on public review sites and forums, summarised and linked. These are other people's experiences, not our tests, and we don't turn them into a score.

  • Capterra: Most reviews shown by default date from 2022, with a few from 2024 and 2025, so they describe an older product. Reviewers praise ease of use, bulk scheduling across several accounts, the Instagram grid preview, Stories scheduling, the media library and fast, friendly support. Complaints include posts that published late or not at all, account disconnections, prices that feel high for solo users, features locked behind higher plans, an analytics side some found weak, and in one 2024 review a refused cancellation and refund. Some 2022 complaints, such as Reels not auto-posting, refer to features Sked's pages now say are automatic. Read 10 Nov 2026 · open
  • GetApp: GetApp's summary of its verified reviews (page updated November 2026; its feature analysis covers reviews collected in 2022) says users like scheduling and auto-posting across Instagram and Facebook, visual planning and content editing, and describe support as responsive and quick. Reported problems are occasional glitches, delays and connection issues, unreliable reposting and tagging, missing Reels data in analytics, and upgrades that some felt removed useful functions or pushed them toward higher-priced plans. Read 10 Nov 2026 · open

Questions people ask

Does Sked Social have a free trial?

Yes. Every plan starts with a 14-day free trial, and it starts on Accelerate. Sked's pricing page says no credit card is needed and nothing is charged automatically: at the end you pick a plan or the account pauses. Its help centre billing FAQ (July 2026) says otherwise, mentioning a $1 card check that is refunded and automatic billing from the day the trial ends, so check the sign-up screen. There is no free plan, and Sked will extend a trial if you had difficulties or need more time after a training.

Does Sked Social offer a discount?

Annual billing saves 17% (12 months for the price of 10), so Grow drops from $69 to $58 a month and Accelerate from $199 to $166. Registered nonprofits on annual plans get four months free, set up through sales. New customers who sign up with a customer's referral link or code get 10% off their first year. For students, Sked only says it partners with a number of universities. Sked's own pages list no general promo code.

How much does Sked Social cost?

In USD: Grow $69 a month or $690 a year (3 users, 6 profiles), Accelerate $199 a month or $1,990 a year (6 users, 10 profiles), and Custom from $299 a month or $249 a month billed yearly, quoted after a demo. Extra profiles cost $8 a month on Grow and $10 on Accelerate; extra users are $15 a month and only on Accelerate. AUD, GBP and EUR prices are on the same page.

How do I cancel Sked Social?

Go to Settings, then Billing, and click Cancel Subscription, or email Sked's support. You can also pause for one month. Either takes effect on your next billing date: the end of the trial, or the end of the period you paid for. Some custom or older plans are cancelled through chat instead.

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